Browsing by Title

He role of funeral director

Barboukov, Alexandre; Marcinkowski, Bartosz (Tsenov Publishing House, 2018)

In general, the public not only in the UK, but in the world, has very limited knowledge of the funeral industry, yet feels easy to criticize it or judge the ones employed, and associateted with the funeral industry. Unknown ...

HISTORICAL PERIODIZATION OF ADVERTISING – PROBLEMS AND INTENTIONS

Stanev, Velin (Tsenov Publishing House, 2017)

The article focuses on certain discrepancies in the historical periodization of advertising artefacts and practices, found out when studying the development of advertising in literary sources intended for educational ...

Household Expenditure During A Pandemic: Covid-19 And The Case Of Bulgaria

Naydenov, Lyudmil (Tsenov Publishing House, 2022)

This article examines the expenditures of Bulgarian households during the COVID-19 pandemic. It specifies the theoretical and methodological features of the concepts of the household total and monetary expenditures and ...

HOW TO ADD VALUE TO BUSINESS BY EMPLOYING DIGITAL TECHNOLOGIES AND TRANSFORMING MANAGEMENT APPROACHES

Altukhova, Natalia; Vasileva, Elena; Yemelyanov, Vitaliy (Tsenov Publishing House, 2018)

The aim of this study is to present the experience in the management of enterprises at different levels: from optimising business processes to introducing strategic business development. We have analysed the experience in ...

HR management in Bulgarian firms – empirical evidences

Zahariev, Andrey; Zaharieva, Galina (АИ "Ценов", 2003)