Browsing by Subject "consumer behavior"

Now showing items 1-3 of 3

    • MODELLING CONSUMER BEHAVIOUR ON THE ENERGY MARKET 

      GUSHTEROV, Nikola (Tsenov Publishing House, 2018)
      Consumer behavior models make it possible to visually present in charts researched entities and the processes they go through, as well as the changes which occur should some variables which affect those processes change. ...

    • THE ANTIMATHEMATICALITY OF DEMAND CURVES 

      Barnett II, William; Block, Walter (АИ "Ценов", 2010)
      Mathematics has proven so helpful in the physical sciences such as physics that it has been improperly applied to economics. The dismal science studies purposeful human action, while purpose in the hard sciences is properly ...

    • МЕМ, БРАНД И ПОП-КУЛТУРА 

      Трендафилов, Димитър Иванов; Trendafilov, Dimitar Ivanov (АИ "Ценов", 2015)
      Като социално животно човекът проявява изключителна склонност към имитация, което е заложeно в животинското у него, но в по-голяма степен в културното. Затова текстът прави кратък обзор на теорията за мемите на Р. Докинс, ...