SURVIVAL CRISIS AND EVALUATION OF ITS DEPTH

Abstract

The present report takes the view of the business organizations’ natural evolution. The report scrutinizes crises as a necessary challenge, an inevitable companion and a motive force of this evolution. Along with some fundamental methodological approaches to that understanding, a general characterization of the evaluation methods for threats to the organization is propounded in the report. Such methods are considered as a key point for revealing the extent of contradiction between organization and its surroundings, which contradiction causes any type of crisis.