|dc.description.abstract||Human capital is one of the most important tourism resources of the enterprise, able to influence directly the company's economic activity, generating profit in case of an effective management of training and management of these resources, or loses in case of mismanagement. Human resources are unique in terms of their potential for growth and development and their ability to know and defeat their own limits, to face new challenges or demands of the present and future of the tourist branch.
Since in the provision of tourism services a direct interaction with the
human factor is required, all tourism enterprises need to fill staffing needs
with trained people, competent, to gain their confidence, to develop their
skills, to motivate them for higher levels of development and to ensure that
they will continue to maintain their commitment to the firm. The synergy
between enterprise and human resources occurs only when people feel their company to be their own, its successes as their own successes, while company’s failures are felt as personal failures.
During the professional training, AESM makes possible this synergy to be infiltrated to future graduates even from the stage of university, and their involvement in business in the future would help to increase financial income of businesses where they will be employed.
Through this article, the author tries to elucidate the specific of preparation and further education of the staff for the tourism industry within AESM.||bg_BG