Challenges Facing Retailers’ Assortment Supply In The Omnichannel Age

dc.contributor.author	Petrova, Simeonka
dc.date.accessioned	2022-04-29T13:45:04Z
dc.date.accessioned	2022-04-29T13:45:00Z
dc.date.available	2022-04-29T13:45:04Z
dc.date.available	2022-04-29T13:45:00Z
dc.date.issued	2021
dc.identifier.issn	0861-6604
dc.identifier.uri	http://hdl.handle.net/10610/4584
dc.description.abstract	Thе following article presents the results of a study aimed at making a theoretical and empirical interpretation of retailers’ assortment supply in omnichannel environment. On this basis, the most prominent challenges and issues are brought to the fore by applying a combination of a review of specialized economic theory and by giving examples from real retail practice. Specific theoretical, conceptual and practical tasks of the study are set. For the analysis of the collected theoretical and empirical data the scientific methods of the factor analysis and synthesis, comparison, generalization, and illustration are applied. The research results are systematized in formulated conclusions and are related to estimating the omnichannel impact on the retailers’ assortment supply.	us_US
dc.publisher	Tsenov Publishing House	EN_en
dc.relation.ispartofseries	4;3
dc.subject	retailers	us_US
dc.subject	omnichannel assortment supply	us_US
dc.subject	omnichannel	us_US
dc.title	Challenges Facing Retailers’ Assortment Supply In The Omnichannel Age	us_US
dc.type	Article	us_US