Подреждане Списание "Бизнес управление" по Тема "media"
Показване на публикации 1-2 от 2
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INDICATIVE MODELS OF MEDIA DEVELOPMENT IN THE GLOBAL ECONOMY
(Tsenov Publishing House, 2019)This article studies the process of evolution of indicative models for evaluating the development of media in the global economy. Significant changes that have occurred in the process of determining the nature and dynamics ... -
Specific Character Of The Media As Business Organizations And Models For Analysing The Values Created By Them
(Tsenov Publishing House, 2022)The article focuses on current issues related to strategic analysis of value creation in the media. At the beginning, the characteristic features of a media organization as such are presented and the specific aspects of ...