Browsing Списание "Бизнес управление" by Author "Varbanov, Rumen"

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    • AN APPROACH TO USING ENTERPRISE 2.0 BY COMPANIES 

      Varbanov, Rumen (АИ "Ценов", 2013)
      In this article, the author has shared his views on how Enterprise 2.0 is used for solving 4 groups of problems in the company: Marketing in Web 2.0 and working with customers of the company; The relationships with business ...

    • THE POTENTIAL OF SOCIAL MEDIA FOR THE BUSINESS OF COMPANIES 

      Varbanov, Rumen (АИ "Ценов", 2015)
      The popularity of social media is constantly growing. More than 84% of Internet users have accounts on social networks and spend between two and four hours per day on the Internet. Each user has 195 “friends” on average. ...