Списание "Бизнес управление": Recent submissions
Показване на публикации 301-320 от 997
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OPTIMIZATION OF HEALTH CARE FINANCIAL RESOURCES IN BULGARIA THROUGH HOME CARE AND ASSISTANCE SERVICES
(Tsenov Publishing House, 2017)Health care in Bulgaria is based on hospital care. According to the Euro Health Consumer Index for 2016, our country ranks first in terms of hospital stay. However, in small towns and villages, the cost of hospital care ... -
TRENDS IN THE REINSURANCE SECTOR IN THE CONTEXT OF FINANCIAL INTEGRATION
(Tsenov Publishing House, 2017)The article deals with the problems of insurance integration processes in the EAEU. The strategic directions of state regulation of the reinsurance market of the Republic of Belarus have been identified. It is determined ... -
SIGNIFICANCE OF THE PORTFOLIO SCOPE FOR IMPROVING THE RESULTS OF THE ACTIVE PORTFOLIO MANAGEMENT– FOLLOWING THE EXAMPLE OF THE EMERGING STOCK MARKETS IN SOUTHEAST ASIA
(Tsenov Publishing House, 2017)Active portfolio management is widely used in investment practice with the goal of securing better performance results from the investment process. Active portfolio management has gathered significant attention from both ... -
THE DEVELOPMENT OF A MODEL FOR THE CONSOLIDATION OF INFORMATION IN SMALL AND MEDIUM-SIZED ENTERPRISE (SME) CLUSTERS
(Tsenov Publishing House, 2017)The aim of this study is to improve the level of information support of a cluster by developing a model of an ERP system that consolidates information at the cluster level. The research tasks are: - a survey of the clusters, ... -
ЕКСПЕРТНА ОЦЕНКА НА ЕКОЛОГИЧНИЯ РИСК С ТЕХНОГЕНЕН ХАРАКТЕР – ЕЛЕМЕНТ ОТ ЕКОЛОГИЧНОТО ЗАСТРАХОВАНЕ НА ИНДУСТРИАЛНИТЕ ПРЕДПРИЯТИЯ
(Tsenov Publishing House, 2017)В статията се разглежда проблематиката, свързана със застраховането на риска „замърсяване на околната среда” в стопанските субекти. Представя се структурата на околната среда при функциониране на предприятията с опасно ... -
ПЪЛНОТА И СВОЕВРЕМЕННОСТ НА ПУБЛИКУВАНЕТО НА ГОДИШНИТЕ ФИНАНСОВИ ОТЧЕТИ НА БЪЛГАРСКИ ПРЕДПРИЯТИЯ
(Tsenov Publishing House, 2017)Информацията във финансовите отчети трябва да притежава определени свойства, за да е полезна за потребителите. Много често в българската практика се забелязват непълноти при публикуването на финансовите отчети, като само ... -
ВЛИЯНИЕ НА НАВИЦИТЕ ВЪРХУ УПРАВЛЕНСКИЯ ПРОЦЕС
(Tsenov Publishing House, 2017)Управленският процес е насочен към постигането на цели. Върху неговата реализация оказват влияние множество фактори, едни от които са навиците на управляващи и подчинени. Съзнателно или подсъзнателно те диктуват поведението ... -
ДЕТЕРМИНАНТИ ОПРЕДЕЛЯЩИ РАЗВИТИЕТО НА МЕЖДУОРГАНИЗАЦИОННИТЕ ВЗАИМООТНОШЕНИЯ
(Tsenov Publishing House, 2017)В наши дни сътрудничеството се счита за един от основните начини за развитие на предприятието. За много от компаниите то е възможност за подобряване или увеличаване на конкурентоспособността им. За други това е необходимост, ... -
СЪВМЕСТНО СЪЗДАВАНЕ НА СТОЙНОСТ НА ТЪРГОВСКАТА МАРКА ЧРЕЗ ПЛАТФОРМЕНИТЕ КОМПАНИИ
(Tsenov Publishing House, 2017)Фирмите днес се фокусират върху изграждането на дългосрочни връзки с клиентите и търсят начини, активно да ги ангажират в маркетинговия процес. Платформени компании като Амазон, Еърбнб и Юбер заемат водеща роля в тази ... -
EXPERT ASSESSMENT OF THE ENVIRONMENTAL RISK OF TECHNOGENIC NATURE – AN ELEMENT OF THE ENVIRONMENTAL POLLUTION LIABILITY INSURANCE OF THE INDUSTRIAL ENTERPRISES
(Tsenov Publishing House, 2017)The article deals with the issues of insuring the environmental pollution risk in economic enterprises. In addition, the research outlines the structure of the environment with reference to the operations of enterprises ... -
COMPLETENESS AND TIMELINESS OF THE ANNUAL FINANCIAL STATEMENTS PUBLISHED BY BULGARIAN ENTERPRISES
(Tsenov Publishing House, 2017)The information presented in the financial statements must share certain characteristics so as to be useful to primary users. Not infrequently, in Bulgarian reporting practice, it is easy to note inconsistencies in the ... -
THE EFFECT OF HABITS ON THE MANAGEMENT PROCESS
(Tsenov Publishing House, 2017)The management process is directed towards achieving certain goals. Its realisation is affected by a multitude of factors, including the habits of managers and their subordinates. Consciously or unconsciously, habits ... -
DETERMINANTS OF THE DEVELOPMENT OF INTER-ORGANIZATIONAL RELATIONS
(Tsenov Publishing House, 2017)Nowadays, the cooperation is considered as one of the basic paths of enterprise development. For many entities, it is a chance of improving or increasing competitiveness, for others it is a necessity because the lack of ... -
BRAND VALUE CO-CREATION VIA THE PLATFORM ENTERPRISE
(Tsenov Publishing House, 2017)Firms today focus on the development of long-term customer relationships and seek ways to actively involve customers in the marketing process. Platform enterprises such as Amazon, Airbnb, and Uber are spearheading the ... -
BRAND VALUE CO-CREATION VIA THE PLATFORM ENTERPRISE
(Tsenov Publishing House, 2017)Firms today focus on the development of long-term customer relationships and seek ways to actively involve customers in the marketing process. Platform enterprises such as Amazon, Airbnb, and Uber are spearheading the ... -
A CONTEMPORARY OVERVIEW OF THE APPLICATION OF COLLABORATIVE CONSUMPTION IN TOURISM
(Tsenov Publishing House, 2017)Collaborative consumption is a current global trend which is changing the way in which people use goods and services. This trend also affects the state of the tourism market. With reference to this the article studies the ... -
ANALYSING THE FINANCIAL VARIABLES OF BULGARIAN MUNICIPALITIES FOR THE PURPOSE OF THEIR FINANCIAL RECOVERY
(Tsenov Publishing House, 2017)Some of the latest supplements to the Public Finance Act deal with the local management of public funds and activities and prescribe a procedure for identifying municipalities in a financial difficulty and adopting measures ... -
METHODS AND INSTRUMENTS FOR ENHANCING CLOUD COMPUTING SECURITY IN SMALL AND MEDIUM SIZED ENTERPRISES
(Tsenov Publishing House, 2017)The article focuses on the problems of information security in the clouds from the point of view of small and medium-sized enterprises (SMEs) and the limitations imposed on them with regard to information technologies. The ... -
PROBLEMS AND RISKS OF COMMERCIALIZATION OF INNOVATIONS IN THE RUSSIAN ECONOMY
(Tsenov Publishing House, 2017)According to statistical data, modern development of the innovation activity in Russia has positive trends – Russia’s positions in the Global Innovation Index have improved, the relative share of the organisations engaged ... -
THE IMPACT OF THE BRAND IN ACHIEVING COMPETITIVE ADVANTAGE:-AN ANALYTIC STUDY ON ZAIN IRAQ'S MOBILE CELL-PHONE COMPANY IN AL-DIWANIYAH GOVERNORATE IN IRAQ
(Tsenov Publishing House, 2017)This research aims to find out the role of the Brand in the process of achieving the competitive advantage from strategic perspective through identifying the important role that the marketing activity has in the work of ...