D.A.Tsenov Academy of Economics - Digital Library
The digtal library of D.A.Tsenov Academy of Economics is an electronic repostory which contains scientific works submited to the various journals of the academy. The repository also contains Master and PhD theses, papers from scientific conferences and monographic works, authored by the academic staff.
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Recently Added
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Corporate Social Responsibility Aspects Within the Publicised Corporate Culture of Bulgarian Companies
(Tsenov Publishing House, 2025)In recent years, the notion that business has a broad responsibility to society as a whole has gained significant momentum and is reflected in various academic theories, business practices and regulations. The concept of ... -
Application Of Machine Learning Algorithms in Predicting Customer Loyalty Towards Grocery Retailers
(Tsenov Publishing House, 2025)Retailers strive for customer loyalty in the sense of repeat purchases, but also as a high proportion of purchases (compared to competitors) and willingness to recommend to other customers. This paper examines customer ... -
Commercial Secret Management in Terms Of Shadow Digital Economy
(Tsenov Publishing House, 2025)The article explores trade secret protection management in the context of the shadow digital economy (SDE). The study aims to identify threats to trade secrets associated with SDE and propose effective protection methods. ... -
Research Of Some Factors Affecting Discrimination in The Organization And Its Impact on Conflict Situations
(Tsenov Publishing House, 2025)The study of discrimination in organizations remains significant. Discrimination leads to various processes linked to conflict situations. In many instances, discrimination stems from the leader's management style. It is ... -
Ethical Considerations and Societal Impacts of AI Adoption In SMEs Within Emerging Markets
(Tsenov Publishing House, 2025)This paper examines the ethical considerations and societal implications of AI adoption by small and medium enterprises (SMEs) in emerging markets. Drawing on Stakeholder Theory, Diffusion of Innovation, and the ...
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