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BANK INSOLVENCY – REGULATORY CHALLENGES AND EMPIRICAL EVIDENCE
(Tsenov Publishing House, 2018)Nowadays bank insolvency is a specific field in bank capital management, which requires constant development of the existing regulations and application of new methods and tools for its prevention and early detection. The ... -
BANKING CONSUMER CREDIT – A COMPONENT OF THE “RETAIL BANKING” BUSINESS SEGMENT
(АИ "Ценов", 2014)The topic of bank financing of consumption is widely discussed in the studies of a number of researchers in the field of banking. The loans by which banking companies meet the personal needs of individuals and households ... -
BARRIERS TO IMPLEMENTATION OF ERM SYSTEMS IN LARGE ENTERPRISES
(АИ "Ценов", 2016)Enterprises operating in the modern world should lay particular emphasis on increasing the security of functioning, which is possible thanks to the effective and integrated risk management. However, it should be noted the ... -
BASIC PRINCIPLES OF ORGANIZING AND MANAGING INSURANCE
(АИ "Ценов", 2012)The academic paper studies the basic principles of organizing and managing insurance and analyzes the scientific thesis through the prism of modern characteristics of insurance relations. The author’s views are conveyed ... -
Best Practices For Gamification In Cultural Heritage: Bulgarian Experience
(Tsenov Publishing House, 2024)Gamification has gained significant attention in recent years. Even the cultural heritage has not been unnoticed and various gamification techniques have been applied for different purposes. Bulgaria is among the countries ... -
BITCOIN КАТО ХЕДЖ СРЕЩУ ИКОНОМИЧЕСКАТА И ПОЛИТИЧЕСКА НЕСИГУРНОСТ – МИТ ИЛИ РЕАЛНОСТ
(АИ "Ценов", 2023-11-09)Последните изследвания проучват потенциалната роля на Bitcoin като хедж срещу икономическа и политическа несигурност. Резултатите са противоречиви: някои откриват, че Bitcoin действа като актив-убежище по време на кризи, ... -
BLOCKCHAIN – AN OPPORTUNITY FOR DEVELOPING NEW BUSINESS MODELS
(Tsenov Publishing House, 2018)Over the last years, the blockchain technology has attracted the attention of both business users and IT specialists. In essence, blockchain or a chain of blocks is a distributed and decentralized database replicated across ... -
BRAND TRUST AS A SOURCE OF BRAND EQUITY
(Tsenov Publishing House, 2019)The theoretical and empirical lack of support for including brand trust in the model of brand equity and the brand-customer relationship paradigm require further investigation of the links between the two terms. For the ... -
BRAND VALUE CO-CREATION VIA THE PLATFORM ENTERPRISE
(Tsenov Publishing House, 2017)Firms today focus on the development of long-term customer relationships and seek ways to actively involve customers in the marketing process. Platform enterprises such as Amazon, Airbnb, and Uber are spearheading the ... -
BRAND VALUE CO-CREATION VIA THE PLATFORM ENTERPRISE
(Tsenov Publishing House, 2017)Firms today focus on the development of long-term customer relationships and seek ways to actively involve customers in the marketing process. Platform enterprises such as Amazon, Airbnb, and Uber are spearheading the ... -
BREXIT И BREMAIN КАТО ЧАСТ ОТ НОВАТА ВИЗИЯ ЗА ЕВРОПА
(АИ "Ценов", 2016)В научното изследване се анализират някой нови явления в европейското пространство като Brexit, Bremain и Breeentry. Те се отнасят до проведения референдум за излизане на Великобритания от Европейския съюз. Посочват се ... -
BUDGET DECENTRALISATION AS A FACTOR FOR THE SIMULTANEOUS DEVELOPMENT OF MUNICIPALITIES AND THE INDUSTRIAL BUSINESS
(Tsenov Publishing House, 2017)The article presents the results of a study on budget decentralisation and its effects on the development of municipalities and the industrial business. The objective is to reveal the relationship and interdependence between ... -
Budget For Marketing Stimulation Of Regional Bee Products On The Basis Of Value
(Tsenov Publishing House, 2022)The aim of the research is to propose a budget for marketing stimulation of bee products in the Ruse district on the basis of value. The regional bee farms shall integrate among each other to form solid organization for ... -
Building a Concept for Cyber Security of an Educational Organization in Bulgaria
(Tsenov Publishing House, 2024)Background: The topic of cyber security of organizations is becoming more relevant for modern societies. In that area, both scientific research and practical applications of various platforms, technologies, and tools for ... -
Building a Concept for Cyber Security of an Educational Organization in Bulgaria
(Tsenov Publishing House, 2024)Background: The topic of cyber security of organizations is becoming more relevant for modern societies. In that area, both scientific research and practical applications of various platforms, technologies, and tools for ... -
Building An Effective Relationship "Education-Science-Business" - Strategic Objective And Means For Increasing The Efficiency Of Higher Education Expenditures
(Tsenov Publishing House, 2021)In the modern conditions of knowledge-based economy, higher education has the extremely responsible task of preparing specialists with a high level of theoretical and practical knowledge, skills and competencies in the ... -
BULGARIAN TOURISM – BETWEEN CLASSICAL AND POPULAR GENRES
(АИ "Ценов", 2013)The nature of developing tourism as a business depends largely on the objectives pursued and on the demand of the tourists it attracts as customers. To determine the nature of the modern tourist business in Bulgaria, this ... -
Bulgaria’s Coverage With Local Initiative Groups – A Spatial Analysis
(Tsenov Publishing House, 2022)This research focuses on the innovative LEADER approach within the Common agricultural policy of the EU which is widely used for the decentralized and at the same time integrated development of rural regions in each member ... -
Bulgaria’s Energy Balance - A Strategic Analysis
(Tsenov Publishing House, 2022)The Energy Balance is a strategic report which is of crucial importance to national economies. The strategic analysis of the Energy Balance of the Republic of Bulgaria for the period 2006-2020 allows drawing up key trends ... -
Bulgaria’s Financial Markets In Agribusiness - Size, Structure And Development Trends
(Tsenov Publishing House, 2023)The aim of the study is to establish the size, structure and financing trends of Bulgaria’s agribusiness. Improving the liquidity and turnover of short-term assets of farms is a goal of paramount importance because it also ...