ENVIRONMENTAL ACTIONS AND ATTITUDES TO GREEN CONSUMPTION IN BULGARIA

Abstract

This paper examines the engagement in environmental actions of the Bulgarians and its relationship with the environmental concern and the predisposition for green consumption as two commonly studied attitudes to green consumption. The results indicate that the majority of the Bulgarians are not engaged or they are slightly engaged in environmental actions. The better educated, younger, wealthier people and the people who live in the cities have higher engagement in environmental actions. If people participate in any environmental action it is likely that they will be more concerned for the environment. The more extensive the engagement is, the higher the environmental concern is expected to be. The correlation between the environmental actions of the Bulgarians and their predisposition for green consumption was proven to be positive.